BEAUTY INDEPENDENT: DR. LARA DEVGAN IS CHANGING THE FACE OF DOCTOR-LED SKINCARE

Three years ago, plastic surgeon Dr. Lara Devgan launched her own skincare line and now that line, Dr. Devgan Scientific Beauty, has grown domestically and globally at Sephora, Net-A-Porter, Ssense, and Violet Grey. Dr. Lara Devgan continues to be a trailblazer in all that she does and is making a change in both field of plastic surgery and the community of skincare. “Many of the doctor brands that have become most penetrant in retail are run by older white men and, as a young minority woman who is also a board-certified plastic surgeon, has a big celebrity clientele and a relatively prominent practice in New York City, I think, in many ways, this brand represents the new face of modern and inclusive beauty,” notes Devgan. “I think many consumers of beauty, like me, want to get products from somebody who understands them, but who also understands professional expertise.” Her brand represents a new face of inclusive and modern beauty, relying on quality ingredients and scientific research. Products like Platinum Lip Pump SPF, Platinum Long Lash Serum, and the Superhero Serum Collection (Hyaluronic Serum, Vitamin C+B+E Ferulic Serum, and Retinol + Bakuchiol) have been fan favorites among clients. As her skincare line is growing, Dr. Devgan notes that she would rather be the “best brand for a smaller number of people than have a large number of people feel lukewarm about it.” Read the article here.


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